Best Google AdWords ReMarketing Practices for eCommerce Business

Best Google AdWords ReMarketing Practices for eCommerce Business

So, you’ve decided to run an AdWords remarketing campaign – excellent decision! It’s a very effective way to connect with site visitors and build brand awareness. When you want a ROI focused, display remarketing campaign, you need to put in some serious effort for campaign set-up.

Here are some tips to help you do just that:
#1 Premises of Remarketing Ads

Let’s first understand some premises of AdWords remarketing campaigns. For example, a site visitor is more likely to buy when he is further along the sales funnel. A recent site visitor is more likely to purchase than someone who visited your site […] Read more

7 Benefits of Outsourcing PPC Services to a White Label PPC Agency

7 Benefits of Outsourcing PPC Services to a White Label PPC Agency

Thinking of partnering a white label PPC agency? It’s an excellent way to expand service offerings and provide the best PPC solutions to your clients quickly and effectively. While you focus on core business operations and delivering outstanding customer service, the white label partner will handle all details of PPC campaign management. Here are seven benefits of hiring a white label agency:

#1 Expand Service Offerings

If you’re a traditional advertising agency, small digital marketing agency, an independent consult or a web developer, outsourcing PPC to a white label PPC agency allows you to stretch service offerings and lower the risk of […] Read more