Modern consumers take time to think and purchase. They visit a website, add items to the cart and leave the page without making a purchase. A very small percentage of consumers make a purchase on their first visit.
Remarketing and retargeting are two important online marketing strategies to attract visitors who have shown an interest in a brand. Though they have similar goals, there are few differences in terms of strategy and the method involved in reaching out to your targets.
Retargeting with display ads
PPC remarketing agencies use online ad placements to target users who have interacted with your site. This is […] Read more