8 Powerful ROI Focused Google Ads Remarketing Tips to Follow

8 Powerful ROI Focused Google Ads Remarketing Tips to Follow

Ads remarketing is a powerful tool to drive cost-effective conversions from bounced visitors on high-traffic websites. Success depends on several factors, including how you’ve tagged the website and also how well you’ve set up remarketing lists.

Here are some remarketing tactics that professionals recommend to maximize ROI.
#1 Create Different Campaigns

Novice Ads remarketing practitioners make the mistake of targeting all site visitors in a single generic Google Ads campaign. However, all website visitors are not the same. Visitors who are exploring the home page need different treatment than visitors who are at the checkout. Remarketing services providers recommend creating multiple campaigns with […] Read more

Is There Any Difference Between ReMarketing and ReTargeting?

Is There Any Difference Between ReMarketing and ReTargeting?

Modern consumers take time to think and purchase. They visit a website, add items to the cart and leave the page without making a purchase. A very small percentage of consumers make a purchase on their first visit.

Remarketing and retargeting are two important online marketing strategies to attract visitors who have shown an interest in a brand. Though they have similar goals, there are few differences in terms of strategy and the method involved in reaching out to your targets.

Retargeting with display ads

PPC remarketing agencies use online ad placements to target users who have interacted with your site. This is […] Read more

Deploy Re-Targeting Ads to Target Location Specific Shoppers

Deploy Re-Targeting Ads to Target Location Specific Shoppers

First, you must know what re-targeting stands for, well it is actually a technique to reach all existing customer and prospects who once came to your portal but didn’t convert into a customer. And through Google Ads, you can attract prospects from specific target location with offers, deals or discount to get it converted into a satisfied customer.  Here are few tips to deploy to target location-specific shopper’s.

#1 Retargeting Ads to attract shoppers

Retargeting is a branding tool kept in front of the customers that visit your site. It is in a way a second chance given to you to convert […] Read more

Different types of Re-Targeting for eCommerce Businesses

Different types of Re-Targeting for eCommerce Businesses

Since Google launched remarketing in 2010, the concept of retargeting has become bigger and has been adapted to different platforms including social media networks. Audiences familiar with a brand are a high-value segment for businesses to advertise to. If you don’t know how remarketing works or the various types available for use, you’re lagging behind your competitors. Read on to learn about different forms of retargeting and how they work.

#1 Target Site Visitors

At the crux of Google Ads remarketing and social media retargeting are site visitors. Site retargeting refers to the practice of using site visitor information to bring them […] Read more

Best Google Ads Remarketing Practices for eCommerce Business

Best Google Ads Remarketing Practices for eCommerce Business

So, you’ve decided to run an Google Ads remarketing campaign – excellent decision! It’s a very effective way to connect with site visitors and build brand awareness. When you want a ROI focused, display remarketing campaign, you need to put in some serious effort for campaign set-up.

Here are some tips to help you do just that:
#1 Premises of Remarketing Ads

Let’s first understand some premises of Google Ads remarketing campaigns. For example, a site visitor is more likely to buy when he is further along the sales funnel. A recent site visitor is more likely to purchase than someone who visited […] Read more

Boost ROI by 100% with Google Ads Remarketing Services

Boost ROI by 100% with Google Ads Remarketing Services

Does your paid-search internet marketing capitalize on the potential of the Google Ads remarketing services? Well, if you have not yet, the blog will help you realize why you should adapt remarketing.

Professionals involved in the search engine marketing know how different strategies are required to achieve the objectives of an Google Ads campaign. The Internet marketers broadly focus on strategies, including text ads, image ads, shopping ads, video ads, and many more, to draw relevant traffic to websites. What if the visitor comes close to a sale or conversion, and for some unforeseen reason, leaves the site at the last […] Read more

Remarketing Facts that Will Make You Rethink PPC

Remarketing Facts that Will Make You Rethink PPC

We are incapable to understand as of what is the relevance of all these articles and posts about the dangers of creepy remarketing! We believe that the advertisers who are scared of remarketing are using it all wrong, or are unaware of the superpowers of remarketing ads.

If you are sitting on the verge and unsure of trying it, we will present you with some remarketing facts that will make you rethink your entire PPC marketing strategy.

# Remarketing ads helps in increasing your conversion rates

Being a digital marketing company, we have observed that conversion rates actually elevate significantly when using white label […] Read more