Pay-Per-Click (PPC) platforms, like Google AdWords and Bing Ads, can be accessed without incurring any charge by anyone who desires to promote their business online. And anyone, theoretically, can set up and launch a PPC campaign in under half an hour. So, the question rises, why one should outsource PPC management to a dedicated PPC Agency?
To answer it succinctly, a PPC campaign, if not managed competently, leaks money more out than it brings for a business. Moreover, PPC also markets a business, and if one poorly executes a campaign poorly, it can lead to the bad perception of a company […] Read more